MSP Security Conversation Starters: 6 ways for MSPs to more effectively pitch security

January 22, 2015
As a Managed Service Provider you're both the CIO and CISO for your clients. How do you pitch security in a way that your SMB clients understand? And what are you doing to modernize their security infrastructure? As attacks become more sophisticated and focused, SMBs need to go beyond firewalls and antivirus to use enterprise-grade security. Cisco's Dima Kumets, Senior Manager, Product Management Cloud Security will help you better pitch the importance of security for SMBs and increase the value of your managed service — not only because you have great products, but also because you are equipped to more effectively discuss security with your clients. In this webinar, we'll cover: -How the threat landscape has changed for SMBs and why they are targets. -How to protect your SMB clients from modern malware. -Tactics for shifting the conversation to security risk management, increasing the value of your MSP offering.
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